About Us

At The Engine Room we create strategic, results-driven marketing campaigns that cut through the noise.

As a business owner, you pour your heart and soul into your company. At our agency, we understand the importance of that level of investment. That’s why we go above and beyond to truly immerse ourselves in your business. We assign a dedicated, experienced point of contact to work with you throughout your project. It’s this level of commitment that sets us apart from the rest and allows us to confidently state our mission: to craft exceptional work that not only meets but exceeds your marketing and media needs, all while staying on schedule and within budget.


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Our team

Cait Maguire

Managing Director

Meet Cait Maguire, a media industry powerhouse with over two decades of experience under her belt!

From working with national brands like Today FM and Virgin Media to founding her own agency, The Engine Room, in 2007, Cait has a passion for all things media and communication. With her extensive network and unparalleled expertise, Cait is the go-to person for delivering top-notch, cost-effective solutions for clients of all sizes. She thrives on the challenge of creating innovative, results-driven campaigns and knows the media landscape inside and out. Let Cait’s passion and knowledge work for you and take your brand to new heights!

Siobhan Hearne

Senior Account Manager

Meet Siobhán, the dynamic marketing specialist who’s been a valued member of The Engine Room team for over 10 years!

With 13 years of experience in the industry, she’s worked with some of the most recognisable premium brands in a senior marketing role. Siobhán’s expertise covers a wide range of areas, including marketing strategy, advertising, public relations, sponsorship, digital marketing, and social media.
As the senior account manager, Siobhán currently handles the marketing campaigns for Taste of Dublin, Benetti Menswear, and Blue Martini Group, among others. She’s also a go-to resource for clients looking for support with specific marketing needs, such as public relations, brand partnerships, and social media management. 

Caitriona McCarthy

DIGITAL MARKETING DIRECTOR

Caitriona McCarthy is a dynamic marketing and communications professional with 12 years of agency experience, spanning PR, events, digital marketing, strategy, and social media.

She has worked with high-profile brands, some from their very inception, giving her a deep understanding of what it takes to bring a brand from concept to customer.
With expertise in digital brand strategy, Caitriona combines creativity with a results-driven approach. Her strong industry relationships allow her to unlock exclusive opportunities for clients, ensuring maximum impact and value. Dedicated and innovative, she is passionate about delivering campaigns that resonate, engage, and drive success.

Yajata Hemrajani

DIGITAL MARKETING MANAGER

With a solid foundation in digital marketing and a passion for creative strategy, Yajata brings a data-driven approach to every campaign she manages.

She works closely with clients to execute strategic ads, optimise social media engagement, and deliver performance-focused campaigns. Over the years, she’s collaborated with a diverse range of premium brands, driving results through social media strategy and optimisation, paid advertising, and influencer marketing. At the Engine Room, Yajata manages digital advertising for clients such as Peak pouches, TG SKI, Athlone.ie, and Enso Pizza ensuring campaigns combine creativity with best outcomes. Let her hands-on experience and strategy help elevate your brand’s digital presence!

Why work with us?

We partner with brands across all industries to craft compelling narratives, execute high-performance media strategies, and drive real business growth. With 18 years of experience, we specialise in advertising, media planning & buying and media partnerships. Our team is small but mighty—dedicated, creative, and laser-focused on maximising the impact of every campaign while staying budget-conscious.

Unmatched media expertise

We have strong relationships with all major media suppliers, securing preferential rates and exclusive opportunities often unavailable to direct clients.

360° Media Strategy

We take a holistic approach to your media strategy, ensuring every channel works together for maximum ROI.

Creativity & Data driven Execution

We blend fresh, innovative ideas with insightful reporting, so you not only stand out but also see measurable results.

Our partners

We have strong relationships with all major media suppliers, securing preferential rates and exclusive opportunities often unavailable to direct clients.

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